Role
Commercial Strategy & Business Performance
Support development and execution of Fresh Market business strategies to drive sales growth, profitability, and operational excellence.
Analyze category performance, sales trends, customer behavior, and operational KPIs to identify growth opportunities and business gaps.
Partner with Category Managers and Operations teams to improve assortment performance, promotions effectiveness, pricing execution, and in-store availability.
Conduct competitor benchmarking and market analysis to support commercial decision-making
Marketing Campaigns & Trade Marketing Initiatives
Lead and coordinate Fresh Market promotional campaigns, seasonal activations, and trade marketing initiatives to drive customer traffic and sales conversion.
Work closely with Marketing, Merchandising, and Operations teams to ensure strong in-store campaign execution and customer engagement.
Develop strategies to strengthen Fresh Market positioning, freshness perception, and category differentiation.
Coordinate launch plans for festive campaigns, fresh product promotions, supplier collaboration programs, and thematic events.
Collaborate with suppliers and internal stakeholders on joint business plans, promotional activities, and trade support initiatives.
Project Management & Cross-Functional Coordination
Manage end-to-end strategic projects including planning, execution, stakeholder alignment, issue resolution, and post-project review.
Monitor project timelines, deliverables, risks, and KPIs to ensure execution quality.
Prepare management presentations, project updates, and executive reports for leadership reviews.
Facilitate workshops, alignment meetings, and operational review sessions.